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Recruiting Manager

Company: Overland Park Convention Center
Location: Lakeland
Posted on: January 16, 2020

Job Description:

You are a highly motivated, results-oriented team player that that wants to be part of a fast paced, forward thinking, digital marketing agency. As a DMS Facebook Media Manager you will manage, grow, and optimize user acquisition programs, with a primary focus on paid social channels (Facebook, Instagram and Display). You will be responsible for purchasing online ad inventory to arbitrage clicks into leads for our proprietary properties (classesandcareers.com, simplyjobs.com, protect.com, carloanpal.com, theaddictionadvisor.com among others). Key Responsibilities: - - -Creating marketing campaigns from start to finish. From pre-campaign tasks, campaign execution, and analyzing the data to improve through A/B testing. - - -Managing ad spend to arbitrage clicks to leads / new user registrations - - -Manipulating campaign data with Microsoft Excel, specifically pivot tables to make media buying optimizations to maximize revenue and volume - - -Working in Facebook's Power Editor, Ads Manager or other Facebook Advertising Platform - - -Research target audiences for different verticals and identify how to target them on Facebook - - -Tailor ads that resonate with targeted audiences - - -Keep up to date with Facebook's ever-changing market place - - -Pay attention to all of the details. As far as you're concerned, anything worth doing is worth doing right, every single time. Requirements & Qualifications: - - -Bachelor's Degree required. Statistics, Mathematics preferred. - - -Strong analytical and quantitative analysis skills - - -Data-driven problem solver - - -Highly qualified candidates will have at least 2 years of paid social marketing experience and some experience in performance and direct response marketing - - -Extensive knowledge of analytics and reporting tools (Facebook Insights, Google Analytics, etc.) preferred - - -Strong excel skills - - -Possess personal qualities of integrity, credibility and commitment to corporate mission - - -Demonstrates curiosity and drive to learn and contribute to the DMS mission to provide the highest quality, intent driven leads to our advertising clients. - - -Experience working in a fast-paced, entrepreneurial environment

Keywords: Overland Park Convention Center, Lakeland , Recruiting Manager, Human Resources , Lakeland, Florida

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